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ABOUT innisfree

BRAND STORY

1BRAND CONCEPT

Introducing innisfree, a pure island for natural beauty

innisfree, the pure island
where clean nature and healthy beauty
coexist in harmony.

innisfree is a natural brand that shares the benefits of nature

from the pristine island of Jeju for healthy beauty

and pursues an eco-friendly green life to preserve the balance of nature

BRAND IDENTITY

  • innisfree
  • innisfree
  • 이니스프리

innisfree Green Deep green shades
of Jeju Bija forest

Our logo represents innisfree’s sincere endeavour to deliver healthy beauty
with a typography that embodies our promise and strong commitments,
and a colour inspired by the bold green shades of the Jeju Bija forest that symbolises nature’s vitality.