ABOUT INNISFREE
1BRAND CONCEPT
Introducing innisfree, a pure island for natural beauty
innisfree, the pure island where clean nature and healthy beauty coexist in harmony.
innisfree is a natural brand that shares the benefits of nature
from the pristine island of Jeju for healthy beauty
and pursues an eco-friendly green life to preserve the balance of nature

BRAND IDENTITY
innisfree Green
Deep green shades
of Jeju Bija forest
Our logo represents innisfree’s sincere endeavour to deliver healthy beauty
with a typography that embodies our promise and strong commitments,
and a colour inspired by the bold green shades of the Jeju Bija forest that symbolises nature’s vitality.