ABOUT INNISFREE
1BRAND CONCEPT
Introducing innisfree, an island giving life to skin
innisfree, the pure island
where clean nature and healthy beauty
coexist in harmony.
innisfree is a natural brand that shares the benefits of nature
from the pristine island of Jeju for healthy beauty
and pursues an eco-friendly green life to preserve the balance of nature

INNISFREE’S BRAND IDENTITY
innisfree Green
Deep green shades
of Jeju Bija forest
Our logo represents innisfree’s sincere endeavor to deliver healthy beauty
with a typography that embodies our dear promise and strong commitments
and a color inspired by bold green shades of Jeju bija forest that symbolizes nature’s vitality.